Expressive Typography
Released: 07/2025
Duration: 55m | .MP4 1280x720, 30 fps(r) | AAC, 48000 Hz, 2ch | 167 MB
Level: Beginner + Intermediate | Genre: eLearning | Language: English
Elevate your understanding of how type can transcend standard communication and become more powerful. Ina Saltz begins by defining expressiveness, and examining its origins through examples drawn from historic movements like Russian Constructivism and Dada. You'll learn to recognize the pioneers and principles of expressive type, as well as its current practitioners. Explore cutting-edge examples from print and motion graphics, the world of expressive display fonts, customized lettering, flamboyant ornamental styles, and era-specific designs. Discover how to pair form and function, harnessing specific typefaces to convey a distinctive mood. Learn best practices for selecting, organizing, and saving expressive fonts from both well-known foundries and lesser-known sources. Experiment with variable and hand-lettered forms to push the boundaries of legibility while staying connected to clarity. Embark with a refreshed typographic eye, ready to leverage a vibrant, evolving design practice.
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