Write your Business Bestseller
Published 12/2025
Duration: 49m | .MP4 1920x1080 30fps(r) | AAC, 44100Hz, 2ch | 1.88 GB
Genre: eLearning | Language: English
The CEO's Guide to Writing a Legacy Memoir
What you'll learn
- Strategic & Leadership Outcomes, including:
- Transform Success to Significance: Learn to pivot your professional narrative from a chronological autobiography (fleeting success) to a focused, high-impact Le
- Validate Authority: Understand how a published memoir serves as the ultimate business card, justifying higher speaking fees, consulting rates, and board appoint
- Engineer a Lead Magnet: Integrate your book seamlessly into your business platform, creating a high-value lead magnet that drives traffic and validates your met
- Define Your Core Principle: Isolate the Core Business Lie (initial flaw) and the Core Business Truth (the foundational principle you teach now) that anchors you
- Narrative & Structure Mastery, including:
- Master the Legacy Arc: Apply the "Wound to Wisdom" structure to your professional journey to locate the Core Business Tension that defines your leadership story
- Blueprint Your Bestseller: Structure your memoir using the classic Four-Part Memoir Outline (Setup, Conflict, Crisis, Resolution) to ensure maximum emotional re
- Write for Impact: Learn to apply the Goal-Conflict-Disaster (G-C-D) formula to executive scenarios, making every chapter prove a specific leadership principle.
- Master the Dual Voice: Strategically utilize the Experiencing Voice (vulnerable past tense) and the Reflecting Voice (authoritative present tense) to balance vu
- Ethics & Platform Integration, including:
- Minimize Corporate Liability: Implement essential protocols for Executive Confidentiality, legally and ethically navigating NDAs, trade secrets, and employee pr
- Protect Identities: Learn the best practices for creating Composite Characters and Entities to maximize emotional truth while minimizing legal and financial ris
- Design Your Funnel: Develop a plan for the final pages of your book, creating a compelling, high-value Legacy Lead Magnet to direct readers into your business e
- Craft a High-Stakes Hook: Learn to open your memoir In Medias Res (in the middle of a professional crisis) to immediately validate your authority and establish
Requirements
- 1. Target Audience & Professional Standing:
- You must be a current or former senior executive, CEO, Founder, VP, or high-level consultant with significant career accomplishments.
- You should have a well-established career and a proven track record of professional success that you wish to transform into a published legacy.
- You must be committed to expanding your thought leadership platform through a published book.
- 2. Mindset & Commitment
- A willingness to revisit and analyze a high-stakes professional failure, crisis, or pivot point that fundamentally changed your leadership philosophy.
- A commitment to the writing process and the necessary time investment to execute the structural blueprint (the course is a strategic plan, not a ghostwriting service).
- An understanding that the goal is to produce a high-impact business asset, not merely a personal memoir or autobiography.
- 3. Necessary Resources
- Access to your relevant professional history and data (while keeping confidentiality guidelines in mind, which are covered in the course).
Description
Write Your Business Bestseller: The CEO's Guide to Writing a Legacy Memoir (Expanded)
Are you ready to transform your professional success into permanent, marketable significance?
Most executive memoirs fail. They are chronological, boring, and read like a dull annual report-a mere documentation of history. This approach fails to capture reader attention and, critically, fails toconvert expertise into influence.This course is astrategic masterclassdesigned exclusively for the high-performing executive who understands that a powerful, well-structured book is the ultimate business asset.
We don't write autobiographies; weengineer a Legacy Memoir-a focused, high-impact narrative that validates your authority and amplifies your influence for the next decade.
The Executive Mandate: Why This Memoir is Different
Your reason for writing is far more strategic than nostalgia. We shift the focus from your accomplishments to yourlessons learned under pressure. Every great business principle is forged in a moment of near-failure or critical pivot. We teach you how to identify this core emotional and professional tension, turning your most challenging moment into your most valuable intellectual property. This process, known as the"Wound to Wisdom"arc, is the secret weapon of bestselling thought leaders. You will learn to isolate theCore Business Lieyou once believed and theCore Business Truththat replaced it-the one foundational principle you must share with the world.
Key Outcomes: What You Will Engineer
The Ultimate Business Card:Instantly validate your thought leadership, justifyinghigher speaking fees, consulting rates, and board appointments. A published, strategic book places you in the top 1% of experts in your field.
The Significance Narrative
ivot from telling a story of achievement to engineering a story of pivotal, hard-won wisdom (The Core Business Truth). The Legacy Blueprint:Apply the classicFour-Act narrative structure(Setup, Conflict, Crisis, Resolution) to your executive arc, ensuring maximum emotional resonance and professional pacing.
Strategic Voice Mastery:Master theDual Timeline Strategy-leveraging the vulnerable'Experiencing Voice'(Past Struggle) to empower the authoritative'Reflecting Voice'(Present Authority) at precisely the right moments.
A Protected Platform:Executive storytelling carries unique risks. Learn the essentiallegal/ethical protocolsfor executives, utilizingComposite Characters and Entitiesto maximize emotional truth while rigorously minimizing corporate liability and risk exposure.
The High-Value Funnel:We conclude by showing you how to integrate your book directly into your business ecosystem, designing theLegacy Lead Magnetthat converts readers directly into high-value clients and followers.
Stop documenting your history. Start engineering your legacy. Enroll now and transform your career into a scalable, marketable blueprint for success.
Who this course is for:
- This course is for CEOs, Founders, VPs, and high-level consultants who recognize that their next level of influence requires a published, best-in-class legacy document. You have the success; we provide the blueprint to make it significant.
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