Free Download Social Media Marketing 104 LinkedIn Marketing for Brands
Published 1/2026
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz, 2 Ch
Language: English | Duration: 4h 9m | Size: 3.43 GB
The Step-by-Step Guide to LinkedIn for Business: From Page Setup to AI Content & Newsletters.
What you'll learn
You will learn the difference between a personal profile (for people) and a Company Page (for brands).
You will create a plan to use both together so your personal network helps your business grow.
You will set up a LinkedIn Page for your brand from scratch.
You will learn exactly what to put in the "About" section, how to choose the right profile picture, and how to design a banner that looks professional.
You will learn simple methods to grow your audience. This includes how to use the "Invite Connections" tool, how to post content that people want to share.
You will set up your own LinkedIn Newsletter. You will learn how to pick a catchy name, and how to write your first issue.
Requirements
A Personal LinkedIn Account You must have your own personal LinkedIn profile active. You cannot create a Company Page without a personal profile to manage it.
A Computer or Laptop While you can use the LinkedIn mobile app, setting up a Company Page and analyzing data is much easier on a desktop or laptop computer.
Basic Social Media Knowledge Since this is a "104" level course, you should already know the basics of social media (like how to post, like, and comment). We will focus on marketing strategy, not how to use a mouse.
No Paid Software Needed We will use the free version of LinkedIn. I will explain LinkedIn Premium and Ads, but you do not need to buy them to finish this course.
Description
LinkedIn is no longer just a place to upload your resume. It is the #1 platform for building a business brand.Are you a business owner, freelancer, or social media manager trying to figure out LinkedIn? Do you struggle to understand the difference between your Personal Profile and a Company Page? Do you want to post content but don't know what to write?Social Media Marketing 104 is your step-by-step guide to mastering LinkedIn for brands.This course is not about finding a job. It is about marketing. It is about taking a business and giving it a professional voice that attracts clients, customers, and partners.We have designed this course to be practical and modern. You will not just learn the "old ways" of LinkedIn. You will learn how to use Artificial Intelligence (AI) to speed up your work and how to use Newsletters to build a loyal audience.What You Will Learn:In this course, we focus on clear Action Plans. You will learn how to:Build the Foundation: Understand the critical balance between your Personal Profile and your Company Page.Create a Professional Brand: Set up a LinkedIn Company Page from scratch, including SEO optimization, banner design, and the perfect "About" section.Master Content with AI: Stop staring at a blank screen. Learn how to use AI tools (like ChatGPT) to brainstorm endless topic ideas, write catchy headlines, and create professional captions in seconds.Launch a Newsletter: Discover why LinkedIn Newsletters are the best secret weapon for marketing. You will create, name, and publish your first newsletter to establish authority in your industry.Get Followers & Grow: Learn organic (free) strategies to gain followers, invite connections, and increase engagement without acting like a "spambot."Analyze Your Success: Learn how to read simple analytics to see what is working and how to prove your results.Why Take This Course?Many courses teach you the theory, but they don't tell you how to do the work. This course is different.It is Current: We cover the latest features like Newsletters and AI content generation.It is Simple: We use plain English and step-by-step instructions.It is Action-Oriented: You will finish the course with a published page, a content calendar, and a live newsletter.Who Is This Course For?Social Media Managers who want to offer LinkedIn services to B2B clients.Small Business Owners who want to look professional and find clients online.Freelancers who want to build a personal brand that sells their services.Marketing Students who want to add a high-demand skill to their resume.Requirements:A personal LinkedIn account.A computer or laptop (recommended for setting up pages).A desire to learn and grow a brand!Are you ready to master LinkedIn Marketing? Click the "Enroll Now" button and let's start building your brand today!
Who this course is for
Social Media Managers You already manage Facebook or Instagram, but you need to learn how LinkedIn is different so you can help clients who sell to other businesses (B2B).
Small Business Owners & Founders You want to build a professional reputation for your company and find new clients or partners without spending money on expensive agencies.
Marketing Professionals You work in marketing and need to add "LinkedIn Strategy" to your resume or skill set to advance your career.
Freelancers & Consultants You sell services (like writing, design, or consulting) and want to use a Company Page and Newsletter to show your expertise and attract high-paying clients.
Students & Job Seekers You want to learn a high-demand skill (LinkedIn Marketing) that makes you attractive to future employers.
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